Cartier’s Precious Garage Popups
In the fall of 2018, at the Cartier Fifth Avenue Mansion in New York City, a new concept—Cartier Precious Garage—launched just in time for New York Fashion Week. The Precious Garage was all about showcasing the newest additions to brand’s iconic Juste un Clou and Écrou de Cartier collections. Celebrating the indispensable nail, nuts and bolts, these collections represent some of the most free-spirited, “ordinary becomes extraordinary” pieces of jewelry from the Maison. During the entire month of September, visitors to the Fifth Avenue Mansion could witness the Cartier Precious Garage, which would later become a traveling pop-up experience in both Seattle and Nashville.